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Friday, January 24,2014

Metropolis now

Broad Art Museum scouted for upcoming “Batman vs. Superman” movie

by Allan I. Ross
The director of the upcoming (as-yet-untitled) \"Batman vs. Superman\" film was tweeted in a photo visiting the Eli & Edythe Broad Art Museum. Photo illustration by Rachel Harper.

Friday, Jan. 24 — When the “Batman vs. Superman” movie arrives in May 2016, certain parts of Metropolis may look a whole lot like East Lansing. On Wednesday, MSU athletic director Mark Hollis tweeted a picture of himself with the film’s director, Zack Snyder (“Man of Steel,” “300”), inside MSU’s Broad Art Museum.

Hollis’ tweet strongly hinted that Snyder’s appearance was part of a location-scouting trip: “Great to have @zacksnyder on campus. Is it a clue? I don't know ... .”  

MSU men’s basketball coach Tom Izzo was also in the photo. Snyder has an illustrious history with Spartan sports: Clips from his 2006 film “300” are used during home football games, and the line “Spartans, what is your profession? War! War! War!” has become an unofficial school sports chant.

Broad’s director of public relations director Jake Pechtel said it’s too soon to comment on the possibility of Supes and Bats slugging it out over Zaha Hadid’s striking building, which opened in November 2012, but he did say it was exciting.

“I wasn’t in the museum the day (Snyder) was here, but I did know someone from Hollywood was interested in the space,” Pechtel said. “This is a visually stunning building, and it makes sense that it’s attracting attention from Hollywood.”

Pechtel said the Broad has already been featured in some ads, but this would be the highest profile use yet for the building.

“As long as we know what’s going on, we do our best to configure our space to accommodate,” Pechtel said. “There’s a lot of interest (in the Broad). That comes with having a unique space.”

Pechtel didn’t know if the building was being sized up for external or internal shots, or if any other spots around campus were being looked at. He also couldn’t say what the next step would be in the process, but he does think that if the production, purportedly budgeted north of $131 million, sets up shop in mid-Michigan, he’s sure it will create quite a buzz.

“I think it will resonate really heavily with university crowd,” Pechtel said. “I’m excited at the possibilities."

And although Jack Nicholson's Joker famously vandalized Gotham's Flugelheim Museum in the 1989 "Batman" movie, don't expect anyone to make it past security with a boom box. 

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